Laser Treatment MD

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February 27, 2010
 

Free SEO Report : Do it yourself SEO software.

Free SEO report for your medical spa or plastic surgery website from Frontdesk SEO.

A free SEO website report from Frontdesk SEO lets you know how your website is ranking on the search engines.

Frontdesk SEO offers do-it-yourself search engine marketing software for businesses who want to use their existing staff—hence the 'frontdesk' monkier—to build search engine rankings, increase visibility for their potential patient population, and drive traffic locally.

Frontdesk has a free SEO report that can give you a feel for how well you're doing in the cut-throat competition online.

And, if you really want to dominate your local market, Frontdesk offers outsource SEO packages that's unique, combining monthly phone interviews, press releases, social media, blogging and article distribution to give you some serious marketing power.

via medicalspamd.com

What can you say? It's free!

Filed under  //   Free SEO Report   SEM   SEO   medical spa advertising   medical spa marketing   plastic surgeon advertisng   plastic surgeon marketing  

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December 2, 2009
 

Medical Spas a new resort for day spas.

Medical spas that provide Botox wrinkle treatments, laser hair removal, and liposuction and facial toning are faring better amid times of slower consumer spending. [Jupiter Images]
Spas and salons in New Jersey are hurting, along with the rest of the economy, but the relatively pricier medical spas among them seem to be better off, so says Hannelore Leavy, executive director of the International Medical Spa Association, in Union Township, which has 350 members worldwide, including about 30 in New Jersey.

The medical spa industry is faring better because its patrons are more affluent than those that patronize conventional day spas, Leavy said.

“In every recession, people buy more cosmetics because they want to look and feel good,” she said. Medical spas provide that “instant gratification,” she said.

Medical spas typically provide Botox wrinkle treatments, laser hair removal, and body contouring procedures like liposuction and facial toning, many of which have to be done under medical supervision, Leavy said.

Salons providing basic services like haircuts and nail jobs are also handling the recession better than expected because those are necessities, said Leavy, who also heads the 800-member Day Spa Association from her Union office. The day-spa industry has been badly hit because massages, facials and herbal wraps are considered luxuries, not necessities, she said.

Leavy said she is seeing the impact of the recession on the membership rolls of both her associations. The Day Spa Association, for example, has lost some 10 percent of its members over the past year.

But there is opportunity even within the day-spa industry, said Rosemary Weiner, chairwoman of the Association of Salon and Spa Professionals, also in Union Township. She said she found a ready buyer last December for her 3,500-square-foot Brass Rose Spa and Salon, in Blairstown, and secured a price just a couple of hundred dollars apart from what she sought.

Weiner said her association helps its roughly 100 members with counseling on retaining customers, better packaging of services and cost-control strategies. Leavy’s Day Spa Association has also put out a recession survival guide for its members, and has designated members in each state on the lookout for legislative changes.

One recently proposed legislative change fought by Weiner’s association was the state’s effort to ban Brazilian waxing, or waxing of the genital area, citing injuries. The association persuaded the state to drop the ban proposal, instead rewriting the legislation to address concerns.

“New Jersey would have been the only state in the country to ban it,” Weiner said. “It would have impacted salon and spa owners, and caused them a huge loss of revenue.”

The state remains one of the most stringent in terms of regulating medical spas, Leavy said, requiring doctors to serve as their promoters or investment allies — but she said her association welcomes such regulation.

“It’s not easy to hang out a shingle and start a [medical spa] business,” she said.

via njbiz.com

Filed under  //   Botox   Laser Clinic   Medical Spa   cosmetic surgeon   laser hair removal   laser treatment   medical spa advertising   medical spa marketing   plastic surgeon advertisng   plastic surgeon marketing   skin clinic  

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November 24, 2009
 

Breast Augmentation + Liposuction: Venezuelans commonly borrow for plastic surgery.

Venezuelans commonly borrow for plastic surgery.

In the subway you can see ads for clinics that offer credit for plastic surgery, Thermage, Fraxel, laser hair removal, breast augmentation, laser treatments and Botox treatments, and that women who work use their vacation bonuses and borrow from their work savings accounts. The cosmetic surgery and medical spa industry will make sure that cosmetic work remains within reach to ensure a steady flow of income.

plastic surgery marketing & advertising

THE NEED TO BE BEAUTIFUL

Despite the hefty price tag, the choice to get plastic surgery, Botox, or laser treaments is not considered a luxury for some Venezuelans.

"We need to be beautiful," said Patino.

Competition among women, by far the biggest consumers of plastic surgery in Venezuela, to look their best is fierce, and social pressure to get work done is high.

"Socially, there is a lot of demand, especially from men, to have a good body," said Prem Pratita, a 27-year-old who had a breast augmentation a few weeks ago.

In this image-conscious country, famous for beauty queens who win record numbers of international pageant titles, the idea of getting cosmetic surgery is instilled at a young age.

Patino recalls how, as a child, her mother and aunt dreamt of surgery to get rid of wrinkles. Now, with a child of her own, the subject is already on the table.

"I told my husband, 'Look honey, if she has your nose, she's going to get plastic surgery,'" said Patino.

Some young women even describe moving up a few cup sizes through plastic surgery as a rite of passage.

"It's a transformation from being a girl to being a woman," said Pratita, who said she was one of the last in her circle of friends to have the procedure.

"Everybody has a breast augmentation. Three or four of every seven women have one," said plastic surgeon Angel Pena, who likens his surgery to body decoration practiced for centuries.

"By nature, human beings have the desire to look better ... this desire is timeless and it's a desire that doesn't depend on your economic situation ... it's not that frivolous."

via Freelance MD: Plastic Surgeon Marketing

Filed under  //   Boob Job   Botox   Breast Augmentaion   Facelift   Fraxel   Thermage   Tumescent Liposuction   liposuction   plastic surgeon   plastic surgeon advertisng   plastic surgeon marketing   plastic surgery  

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